Call for Papers
Submission Link

2019 MAG Scholar Conference on Business, Marketing, and Tourism with the theme Advancing Marketing and Tourism in the Digital Economy will be held in Macau SAR, China, on 25-27 June 2019. We welcome submission of abstracts and full manuscripts only in English and all submissions must be done online via the Easy Chair. Conceptual, empirical and methodological manuscripts are all welcome, on topics including business, marketing, and tourism. Conference tracks are as follow:

Theory and Methods
- Theoretical Development
- Systematic Review and Meta-Analysis
- Methodological Advancement in Business Research

Marketing Trends and Practices
- Social Marketing, Services Marketing
- Valued based Marketing, Halal Marketing 
- Sustainable/Environmental/Green Marketing

Business Strategy and Consumer Behaviour
- Marketing Strategies and Practices
- Strategic Management and Organization Behaviour
- Behavioural Studies in Marketing, Management and Tourism
- Business Economics and Forecasting

Tourism Management
- Tourism Economics
- Touring Behaviour and Experience
- Destination Tourism and Image
- Festival, Food, Sport, Cultural, Medical, Recreational Tourism
- Tourism Economics and Sustainability
- Cross-border Tourism Development

Dynamics of Digital Technology in Marketing and Tourism
- The Impact of Technology on Global Business
- The Use of Big Data and Digital Technology in Business
- Current Issues in Marketing and Economics, Management and Tourism

Others (please state the theme of your paper on the registration form)